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MOTHER'S DAY FLOWERS STAND THE TEST OF TIME WITH TIPS ON HOW TO KEEP CUT FLOWERS FRESH FROM FIND A FLORIST

May 4, 2009 – Each year, the dilemma of finding the perfect gift for moms arises and flowers consistently remain the number one present for Mother's Day, which falls on Sunday, May 10 this year. As Mother's Day quickly approaches, Teleflora's Find A Florist, the leading online florist locator, offers tips on getting the most from Mother's Day flowers.

"The best way to ensure a long lasting arrangement is to start with the freshest flowers available," said Chris Campbell, Director of Online Marketing, Teleflora. "If you are going to send Mother's Day flowers, avoid companies that ship arrangements and bouquets in a box, as that can damage and dehydrate the flowers. Anything ordered from a Find A Florist local member will consist of only the freshest, hand-arranged, hand-delivered flowers in a vase."

Once the flowers are at their final destination, dump out any old water, and fill the vase with about three inches of tepid water. It is best not to fill the entire vase with water as stems that are submerged in liquid will begin to decay. Place the flower stems under running water and cut off one inch of each stem at a 45-degree angle and remove any excess foliage that falls below the waterline.

Find A Florist also recommends placing flowers in a cool spot out of direct sunlight and away from any ripening fruit, which gives off a gas called ethylene and shortens the lifespan of flowers. Every other day, trim off 1/4 inch of the stems at a 45 degree angle under running water.

The growth of bacteria within vases is the number one reason flowers die quickly. To prevent bacteria buildup, replace flowers' water everyday, or try adding a tiny amount of bleach to the arrangement to keep bacteria out and make the floral gift last longer.

With a directory of over 20,000 local flower shops, Teleflora's Find A Florist allows consumers to search for florists in specific markets and areas. For additional information on sending Mother's Day flowers, or to locate a neighborhood florist anywhere in the country, visit www.FindAFlorist.com.